Design standardsSkip to navigation
We do this by ensuring:
- The correct positioning of branding elements
- The correct use of corporate typefaces
- Compliance with the Equality Act
Design standards are also useful for promoting safety by making sure our messages help passengers use the transport network with ease and confidence.
Standards are useful for ensuring brand consistency
We have produced a range of design standards for use by staff, suppliers and design agencies involved in graphic design and layout.
Although some guidelines apply across different modes and business areas, key differences between them mean it is essential that the correct set of standards is applied.
View standards relating to:Top of page
TfL corporate design standards
Barclays Cycle Hire
Docklands Light Railway
London Taxi and Private Hire
London UndergroundStationery (PDF 1.79MB)
Underground station vinyls and associated signs standard (PDF 859KB)